We helped reposition Molisana’s social presence around what makes the bakery irresistible: crave-worthy food, Italian culture, personality and the everyday experience of walking through the doors.
Through consistent organic content, strong visual storytelling and a more recognizable brand presence, the account rapidly grew to nearly 4,000 followers in under a month and generated over 1 million views, alongside significant increases in impressions, likes and engagement.
Most importantly, the growth translated offline. Molisana saw a noticeable increase in customers coming into the bakery after discovering products and content through social media.
Client
Molisana Bakery
Sector
Italian bakery
Scope
Consistent organic contentVisual storytellingRecognizable brand presence
